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Talk Thursday Interview: Gina K
A2F: How has social media impacted your life – personally and professionally?
Gina: I am always amazed by how social media has impacted me in my life and as a blogger.
Social media impacted my life in a huge way when I moved from my home state, Michigan, to Arkansas- a state I had never even visited before hauling myself and all my possessions here ten years ago. Literally, the only person I knew was my fiancé. I had been blogging for a few years before that and I continued to blog and found “my tribe” in Arkansas. My blogging friends were my first friends here and continue to be some of the best people I’ve met. They helped me through homesickness and became true friends outside of the social media world as well.
A2F: What is your favorite social media network, and why?
Gina: My absolute favorite social media platform is Instagram. I love pretty pictures and I love to peek into the lives of others. It’s like driving by houses at night when the curtains are open and sneaking a peek through the windows. Ha! It sounds creepy when I say it like that.
A2F: Social media is a common platform to market businesses and services, what other ways are you using social media for your business, site or blog?
Gina: I’ve used my blog to build relationships with brands as an influencer and it has allowed me to start my own social media management business. I’m also taking what I’ve been learning and am coaching small business owners how to use social media to build their brands and businesses.
A2F: Which social network have you been slow to adopt or use? Why have you been hesitant?
Gina: I barely use Snapchat. It makes me feel old.
A2F: Thinking about blogging and/or social media, share one of your highlights or accomplishments? What made it special?
Gina: Recently, I was asked to fill in and manage the social accounts of a well-known national brand. I was so nervous in the beginning. I doubted my abilities to engage in a community that was larger than the circle of trust I had formed around myself. I was able to work past that, though, and I came to realize that I wouldn’t have been contracted to do so if I hadn’t already proven that I can do a job of that caliber. The experience I gained from that opportunity has allowed me to feel more confident, be more creative, and to think in ways that I hadn’t been formally trained.
A2F: For those in blogging and business, what business or marketing major advice would you share with the Addicted to Fries readers?
Gina: There are so many “experts” willing to offer, and even sell, marketing and blogging advice. My advice would be find someone you relate to and soak up everything they have to offer. Read their books, their blogs, listen to them speak, and even engage with them. The really great teachers are those who do not have their hands out waiting for payment before offering help. Also-find a tribe. There are tons of blogging groups out there. Build relationships and be relatable yourself.
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A2F: Which 3 books would your recommend for online business owners, marketing professionals or entrepreneurs, and why?
Gina: I can think of only two books I’d recommend that I have read myself. The first would be Seth Godin’s What to Do When It’s Your Turn (And It’s Always Your Turn). This book really pushed me to take a look at what I was doing with my life. I had been working at my day job for over 16 years when it came out and I was ready to move on but I was scared to make a move. I was scared to be uncomfortable and to be a newbie. I was afraid of failure. A light bulb went off as I delved further into Godin’s book. So what if I failed? I could try again. It’s not like I had just one turn in this life or one talent, or even one choice. I have many talents and SO MANY choices. If I fail, I can try again.
The second book, The Art of Social Media: Power Tips for Power Users by Guy Kawasaki and Peg Fitzpatrick really is more of a technical how-to manual. They offer tips for what and how to post and give suggestions on apps and how to use them. I had been following Peg Fitzpatrick’s blog when I first made the decision to delve more professionally into the world of social media and really connected with her style of teaching. I found her personality to be friendly, outgoing, bubbly and so helpful. She engages with her community and I find that refreshing. Later on, I met her at a blogging conference and was pleased to learn that is the same in real life as she is online: super sweet and very helpful.
More about Gina:
Gina K is still trying, desperately, to figure out what she wants to be when she grows up. On the list of life goals achieved: social media consultant, crafter extraordinaire, writer, and cupcake baker. She lives in Heber Springs with her fiancé and a cat named Hop.
- Facebook – Desperately Seeking Gina
- Twitter – Gina K
- Instagram – Desperately Seeking Gina
- Pinterest – Gina K
There you have it for this week’s Talk Thursday interview. Thanks Gina for being part of the series. I look forward to reading more of your awesome content and watching your Friday Five on Facebook Live.
What do you think? Do you agree with Gina’s advice? Share your thoughts in the comment section below.